Videos

In Praise of Slow précis

In this brief clip from a Croatian documentary, I explain the basic premise of In Praise of Slow.

Sitcom name-checks Slow 1

A British sitcom called The Café recently used In Praise of Slow as a prop. The inside joke is that the granny reading it is already slower than anyone else in the show.

There are two clips. This is clip 1.

Slow y las marcas

En este clip hablo del impacto que el movimiento Slow está teniendo en el mundo del marketing y de las marcas.

Audi’s Slowest Car Ad

Many brands are aligning themselves with Slow. Sometimes the product itself  fits snugly with the Slow ethos; sometimes less so. Either way, it’s another sign that  the idea the slower can be better is gaining currency.

This is an ad from Audi. In 2007, the German automaker launched its new sedan with the slogan “The Slowest Car We’ve Ever Built.”

They didn’t mean their latest model would struggle to overtake a vintage Lada. When they said this is the “slowest” car we’ve ever built, what they meant was this is the “best” car we’ve ever built.

Faster is better commercial

Early indoctrination into the cult of speed. Though I have to admit that I prefer my iPhone on the fast side…

Slow travel talk

This is a short excerpt from the talk I gave to a convention of travel consultants in Las Vegas. It’s my take on Slow travel.

Test-driving Slow philosophy

Interesting report on the Slow revolution by the CBC. They asked a high-flying London lawyer to experiment with putting on the brakes in his life.

This is what happened next…

Sitcom name-checks Slow 2

A British sitcom called The Café recently used In Praise of Slow as a prop. The inside joke is that the granny reading it is already slower than anyone else in the show.

There are two clips. This is clip 2.